On July 12, 2014 a number of Chicago independent bookstores will start the first Chicago Independent Bookstore Day. This comes after independent bookstores in California had great success in their own California Bookstore Day in May 2014. The overall goal is to have a National Bookstore Day in the future.
The California event was amped up with a literary scavenger hunt that was quite popular with younger readers and one of the bookstores produced a short theater piece for customers and yet another devised a literary trivia game. Early reports are that the independent bookstores all enjoyed increased foot traffic and sales.
So, what does this mean for authors? Well, it depends on how much you the author/writer value booksellers. I personally think that they and librarians are angels and it’s a win-win situation when we all work together.
Self-publishing has made it easier than ever before for authors to claim that status of published, but there are so many people doing it (good, bad & ugly) that it’s easy to get lost in a sea of title noise and manipulated rankings on a variety of sites and bestseller lists.
So, becoming a published author is one thing but becoming a discovered published author these days is quite another. One thing that hasn’t changed in my opinion is that booksellers and librarians still are a vital piece of the "discoverability" equation for authors.
Here’s the link to the Chicago article:
Here’s the link to the article detailing the success of the California Bookstore Day:
Here’s the link to the website for the California Bookstore Day event and organization: