Book Beat Babes

Book Beat Babes

Saturday, January 11, 2014

Giveaways by Margot Justes

I have done a free Amazon promotion for A Hotel in Paris just once, and don’t believe I’ll do it again. It didn’t work for me. Many readers downloaded the novel, but I have no idea how many actually read it, and how many downloaded it simply because it was free.

In the constant review of the marketing strategy, for the first time I’m trying a giveaway for Blood Art on Goodreads. The event will run through February 9th. I also plan to run a giveaway on Goodreads in February for A Fire Within, which will be released in February for Valentine’s Day. Along with the release there will be a blog about Chicago, since the story is set there.

I’ve selected a few quotes from both Blood Art and A Fire Within, that I’ll post on Twitter, Facebook, and Goodreads. Simple ways to advertise the work, and maybe reach new readers. I have no idea how effective it will be, but it’s a good start. It’s always fun to think of other ideas; all part of the writing process.

Please feel free to mention your marketing strategies. It’s interesting to see what works for others.

Here is the link to the Blood Art Goodreads give away

Margot  Justes
A Hotel in Paris
A Hotel in Bath
Hot Crimes Cool Chicks


  1. For me the jury was out on those freebie days. My first book to be offered free had a lot of downloads and some good reviews, but it didn't seem to boost sales in any way.

    The second time around for another book, I had even more downloads, got some good reviews, but the big difference was in sales. It really did seem to boost sales. Especially for the other two books in the series it was a part of.

    My next book (if I get a contract!) won't be related to the series at all, so it will be interesting to see if it has an effect on sale numbers.

    I've heard that with those freebie days, it's important to have a back list, and I'm building mine, so maybe that helps!

  2. My last freebie has netted 140 sales so far. Since I paid for a BookBub ad, I still haven't broken even. One reason is most of my books are at 99 cents. I'm wondering if I should raise the price. Then again, if I do, the sales might be less. Anyway, I'm still waiting to see if more sales happen, and then decide on more strategy. Anyway, I got 47,000+ downloads, which means that many people know my books exist, and that's a good thing!

  3. Debra, I'm sure you'll get a contract-no worries. I've been told that a backlist is important, and I'm slowly building mine. We'll compare marketing strategies.